290x195bigdata3

Act-On Announces Data Studio for Deeper Analytics, Visual Discovery

Act-On Announces Data Studio for Deeper Analytics, Visual Discovery

 

Act-On Software launched Data Studio, a data access and analytics tool that enables users to visualize, select, configure, and move data from Act-On to a business intelligence (BI) platform. Data Studio gives small- to medium-size businesses (SMBs) the ability to select any data that exists within the Act-On platform, by using pre-defined data templates or by using point and click queries, filters and aggregation options, to create custom views into the data. The platform features visualization tools to help marketing departments analyze the data sets chosen to ensure they warrant more in-depth analysis.

It also has the ability to export the data either on-demand or on a scheduled basis to any variety of external systems, ranging from third- party business intelligence tools to Microsoft Excel. "SMBs are typically known for having fewer resources and smaller budgets, and marketing automation in its early days was expensive, required dedicated IT staff to manage and was looked at as a complex system to use," said Gal Josefsberg, vice president of product management and marketing at Act-On.

Read Also:
The internet of things could save the honeybee from extinction


Chief Analytics Officer Europe

25
Apr
2017
Chief Analytics Officer Europe

15% off with code 7WDCAO17

Read Also:
Bringing AI to enterprise integration

Chief Analytics Officer Spring 2017

2
May
2017
Chief Analytics Officer Spring 2017

15% off with code MP15

Read Also:
IBM Shows Off Artificial Intelligence in New Watson Spots [Video]

Big Data and Analytics for Healthcare Philadelphia

17
May
2017
Big Data and Analytics for Healthcare Philadelphia

$200 off with code DATA200

Read Also:
Mapping the great indoors is new final frontier for tech giants

SMX London

23
May
2017
SMX London

10% off with code 7WDATASMX

Read Also:
Customer Analytics Is Key To Growth In Banking

Data Science Congress 2017

5
Jun
2017
Data Science Congress 2017

20% off with code 7wdata_DSC2017

Read Also:
Top Trends in Big Data for 2015

Leave a Reply

Your email address will not be published. Required fields are marked *