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Memo to CIOs: Cash In On That Data!

 

http://www.cio.com/article/2941291/big-data/memo-to-cios-cash-in-on-that-data.htmlMany industries are awash in data data that could be worth lots of money, if you only knew how to wring dollars from it. Genscape pulls information from a network of thousands of wireless devices around the world to track and analyze the flow of energy throughout its supply chain for example, the volume of oil in pipelines or in storage tanks, the location of power plant outages and even the chemical composition of smokestack. U.S. and European energy companies rely on the resulting information to make timely market decisions.

Genscape pulls information from a network of thousands of wireless devices around the world to track and analyze the flow of energy throughout its supply chain – for example, the volume of oil in pipelines or in storage tanks, the location of power plant outages and even the chemical composition of smokestack. Key to the process are several Microsoft Azure services, including Azure Machine Learning for advanced analytics, reporting and visualization. U.S. and European energy companies rely on the resulting information to make timely market decisions.

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