Category: b2b marketing
Using Hybrid Cloud To Meet The Challenges Of Modernizing Data Architectures
2 Feb, 2023Cloud computing helps businesses by delivering on-demand computing power and resources swiftly, in many instances minimizing or eliminating the need …
Three Challenges with Today’s Low-Code Platforms
31 Jul, 2021Low-code development platforms have been sweeping the industry promising lightning fast digital transformation to organizations across the globe. In theory, …
How Prudential Built A Data-Driven, Customer-Centric Organization
3 Jan, 2020From the beginning, Agarwal knew Prudential’s people would be key to his mission. “The first thing you need to drive …
What Drives Innovation? People, Culture, Empathy, And Data
29 Mar, 2019While technology is a powerful enabler, it’s only the first step in digital transformation, said Adobe CMO Ann Lewnes, this …
Is Machine Learning Inevitable for Data Analytics?
4 Sep, 2018One of the most watched developments in data analytics and business technology these days is that of machine learning. Becoming …
Why Thought Leadership is Different From Influencer Marketing
9 Jul, 2018Would you like to grow your brand reach, but don’t know what to focus on first? Does your audience really …
5 Keys for Successful Data-Driven Content Distribution
3 Jun, 2018More than 90% of B2B companies use content marketing as a strategy, and 38% plan to increase their B2B content …
Why Big Data and AI are the Next Digital Disruptions?
21 May, 2018Artificial Intelligence (AI) and Big Data are two burgeoning technologies, full of promise for businesses in all industries. However, the …
