Category: digital marketing
Ethical Data Personalization: Navigating Privacy in Marketing
26 May, 2023In the rapidly evolving world of personalized marketing, ethical data personalization has become a crucial aspect for businesses to consider. …
Unlock the Benefits of Data Strategy Podcasts: Here’s How!
23 May, 2023Are you looking for a new way to reach your target audience and establish thought leadership? Look no further than …
Unlock the Benefits of Online Talks from Industry Experts
18 May, 2023As technology continues to rapidly evolve, analytics companies need to find ways of staying ahead and making their message heard. …
The Importance of Video Marketing in Your Digital Strategy Explained
17 May, 2023The importance of video marketing in your digital strategy cannot be overstated. As a key component of any comprehensive marketing …
Unleashing the Power of AI in Marketing Campaigns
7 Mar, 2023More than ever before, marketing is on the hook to drive the pipeline, both in volume and quality. This includes …
Boost Email Engagement with AI and Customer Feedback
1 Mar, 2023Digital marketing leaders are looking to increase email responses from their customers and reduce unsubscribe rates, but boosting those metrics …
How I treat creative copy like a product—using data
24 Jan, 2023We’ve run dozens of customer interviews, analyzed our competitors, tracked our customer lifecycle, and aligned with the company vision: now …
What’s on the Mind of CIOs for 2023?
13 Jan, 2023How are CIOs reading the tea leaves for 2023 and what choices do they expect to make? Without question, 2023 …
Big Data for Small Businesses: How To Leverage Big Data for Big Results
9 Jan, 2023Big data for small business may sound like an oxymoron, but big data is just as necessary for small businesses …
Council Post: 5 Steps To Recession-Proof Your Data Marketing Strategy
10 Dec, 2022As markets around the world slip into recession, it is inevitable that marketing budgets will come under scrutiny. When it …
Edge Computing Is the Road to Customer Experience Nirvana
1 Oct, 2022As devices create massive volumes of data, edge computing will allow brands to react to customer engagement at lightning speed. …
The 3 Types of Sales Data Your Organization Needs
15 Sep, 2022The average sales organization uses 10 sales tools and counting. But having lots of technology doesn’t always mean having lots …