Category: email marketing

We’ve all hand-washed our cars before (and regretted it), right?  We get lured in by fond childhood memories of soaping …

Despite an increase in ecommerce activity since the quarantine measure was introduced, retailers, placed in a state of economic emergency, …

In an increasingly data-driven world, there is tremendous value in capturing and making sense of marketing data, including information on …

Technology’s impact on the construction industry cannot be overstated. The industry has seen significant advancements impacting areas such as bidding/estimating, …

To succeed with analytics, organizations need to start their journey with a set of business questions that they want to …

Running a company has never been an exact science – at times it’s more gut feeling and gumption, directed by …

Artificial intelligence systems represent a pretty exciting area of study: There is a good-sized call for people with the skills …

Reach key decision makers with sales-ready leads that shorten your sales process. Move the needle by delivering funnel qualified leads …

You must feed digital transformation or it dies. Once you’ve gone through the Herculean work of integrating the tech stack, …

If you work in digital media there’s no escaping data. It underpins pretty much everything we do and fuels strategic …

Many businesses use Google Analytics as their only web analytics tool and are very happy with it. For a start, …

Ecommerce is a complex, convoluted thing. What started as a way of putting catalogues online has now become something much …