Category: influencer marketing

The benefits of collaborating with other brands in influencer marketing are numerous and can significantly impact your digital marketing strategy. …

Customers are the lifeblood of your company andthese days, they have high expectations. Whilethey don’t expect you to predict their futures, they do anticipate that you’llmeet …

Yes, it’s a digital-first world. Yes, it’s changing at a shocking pace. Yes, it requires reimagining your business — and …

We investigate some of the factors impacting data security and why marketing and customer experience leaders should care As data …

Coming up with the ideas is easy, but turning those bright sparks into successful businesses is a lot harder. Most …

Digital transformation remains a hot topic in the C-suite. However, transformation efforts are meeting with mixed results. Over 60 percent …

At the dawn of the computer era, mainframes required entire chilled rooms to house them. Today, with miniaturization of equipment, …

Data Science is an approach to merge data analysis, business analytics, deep learning with other related methods. With the advent …

Most financial giants have been around for decades. Over the years, they have built up a complex array of systems, …

Businesses will not succeed in the digital era without skilled leadership and the right digital talent. Leaders and other employees …

Selling has not changed, since I started 25 years ago. What has changed is the ability to use new technologies …

Artificial intelligence (AI) is becoming a major player in the sales scenario, before, during and after the sale is done. …