Digital transformation may well be the IT story of the year, if not the decade. But while many enterprises are focused on how to make that transition, not enough are factoring in fundamental changes required to store and archive growing volumes of data on which they’re building the new digital enterprise. At least that’s the view of Matt Starr, CTO of storage solutions company, Spectra Logic. He says many enterprises on the transformation path are overlooking the need and value of digital preservation.
As McKinsey consultants observed in 2015, going digital means different things to different companies. But in general, digital transformation refers to the application of digital technologies to redefine all aspects of business operations and avoid becoming the victim of digital disruption. IDC predicts digital transformation will be at the center of corporate strategies for two-thirds of Global 2000 CEOs by the end of 2017.
“Fifteen years ago, there were very few companies whose product was actually a digital product, but today for many companies the digital asset is what they monetize,” Starr points out. “How you now protect that, archive that, and store that is starting to become a challenge.”
When data is the business, it’s essential to be able to access the correct data quickly. “To do that you need to have a lot of metadata that describes what that dataset is, be it a SAP database that describes some point in time, or be it a seismic study from a plot of land somewhere in Dakota,” Starr explains.