It’s interesting noticing the differences. Pandora thrives on the long-tail: music that is “ignored on terrestrial radio” – possibly because terrestrial radio is doing a good job playing the hits. There also appear to be a large amount of Nickelback fans on Pandora, too, which just goes to show that not all Pandora listeners enjoy music. Only joking. Or am I?
The idea of a “data journalist” is, at first glance, self-indulgent dot-com rubbish: not helped by some of the more ridiculous titles that these folks call themselves. For a while, last.fm had a “data griot”, a man called Matthew, who wrote a long piece about what a “griot” meant.
However, it turns out that this kind of work is rather valuable: because the data that radio stations gain every day is really fascinating. It just needs someone to make sense of it all.
Ten years ago, working for a national radio station in the UK, I was wondering whether anyone actually looked at the radio screen while they were listening. We’ve plenty of ways of getting information there – RDS, DAB’s scrolling text, or the radio player on the computer; but did anyone look?
I put a competition on there – not mentioned by anyone on-air, and with different codes per platform.