How AI

How AI, machine learning will impact tech recruiting

Artificial intelligence and machine learning already make a huge impact on the way we watch movies and television, shop, and travel, but how will these new technology advancements affect you as a sourcing or recruiting professional? It all comes down to being able to quickly analyze huge amounts of data and make decisions and predictions based on that, says Summer …

Centralized BI Creates a Competitive Edge for Telcos

Centralized BI Creates a Competitive Edge for Telcos

The telecommunication industry faces many challenges in terms of competition, regulations, technology shifts, constant innovations, and customer demand for new features and services. One of the challenges facing telco companies is the difficulty to gain insights from all the data they generate. Telco enterprises generate huge amounts of data from mobile phone usage, call detail records, network equipment, billing information, …

How Cloud Computing is Revolutionizing Healthcare?

How Cloud Computing is Revolutionizing Healthcare?

Image Source Cloud technology is widely adopted by healthcare organizations worldwide. During the past few years, healthcare industries have realized the potential of cloud computing and how it can help them give quality services to patients. The cloud technology has accelerated the way healthcare industry can use or share information across a network. But to think of it, will cloud …

Five Steps to Protect Your Critical Data From Insider Threats

Five Steps to Protect Your Critical Data From Insider Threats

As companies around the world turn their attention to advanced threats endangering their most sensitive data, one category is commanding much-deserved attention: insider threats. With 44.5 percent of attacks perpetrated by malicious insiders, guarding against these incidents is becoming a pressing concern. An effective way to tackle insider threats is with an integrated approach that accomplishes two related goals. First, …

Customer analytics brings your audience into view

Customer analytics brings your audience into view

What happens the first time someone opens an email, lands on your website, or views a display ad? What’s the next step he or she takes? Analytics measure digital and offline experiences that customers have with your brand as they engage with you. This creates a customer journey profile that runs campaigns using foresight instead of hindsight.  Through brilliant data …

Do you need a Chief Artificial Intelligence Officer (CAIO)?

Do you need a Chief Artificial Intelligence Officer (CAIO)?

Do you remember 1996? DVDs were launched in Japan, Travelocity became the first online booking agent, eBay and Ask Jeeves opened their online doors, and the Spice Girls had their first UK number one. It was an inflection point in technology. I spent a lot of time back then trying to convince executives that the internet was going to change …

Predictive Analytics is the Future of Financial Marketing

Predictive Analytics is the Future of Financial Marketing

Analytics has been at the core of retail bank marketing for decades. But despite the proliferation of data, the ability to effectively leverage insights for a personalized customer experience and enhanced profitability has remained elusive. Given the tremendous advance in analytic tools available and the processing power generated by cloud-based architectures, the banking industry needs to take a major step …

What Is Adaptive Analytics? And Why Does It Matter For B2B Marketers?

What Is Adaptive Analytics? And Why Does It Matter For B2B Marketers?

Adaptive analytics is a new term for most B2B marketers. I interviewed Dave Rigotti, VP of Marketing at Bizible, to get some insight into the newest technology in the B2B marketing analytics space. In the interview, he explains what adaptive analytics are, why it matters for B2B marketers in 2017 and beyond, and what it takes to get started. Adaptive …

Why Civic Analytics?

Why Civic Analytics?

Cities worldwide are having a data and analytics-driven moment, and it’s one that is likely here to stay. Thanks to advances in computing, code-sharing, and mindsets around accessing government data, it has never been a more affordable, accessible or effective time to start harnessing analytics capabilities to improve local government services. Yet this does not always mean that analytics can …